Prior to 1983. Not exactly the same, but Dr. H. Pat Artis has described the difference between a Feature and a Benefit: when your female partner has nice breasts, that's a Feature; when she let's you touch them, that's a Benefit. Undoubtedly a reference to the tendency of IBM to answer "Working as Designed" when bad design choices caused customer problems. We customers changed WAD to BAD (Broken as Designed), or DAB. That type of answer was still commonplace until the mid-to-laste 1980s when Lyn Hadley was appointed to an ombudsman position tasked with eliminating that as an acceptable answer; he was very effective in that position.